Monday, 3 April 2017

The number of Pokémon Go players still logging in every day has plummeted by over 80%

Pokémon Go daily users have dropped by 23 million.

pokemon surpised

It’s been almost a year since Pokémon Go rolled out across the globe, and people could not get enough of it.

The app earned $35 million from its 30 million users by the end of its first month, and was back at the top of the App store last month after the Generation 2 update.

But daily user numbers have dropped significantly, from 28 million down to 5 million accoring to comScore’s latest mega data report, as reported by recode.

comscore_pokemon_go

During the app’s launch in July 2016, daily users peaked at 28.5 million, but the novelty factor soon wore off, and compounded by a lack of features, the number quickly dropped.

As of the end of last year, the number of daily users plateaued at around 5 million, which is a drop of over 80%.

I don’t think anyone expected the app to blow up like it did, so while the drop is significant, 5 million daily users for a low point is not to be sniffed at.

Are you still playing Pokémon Go or did you quickly lose interest? Chime in below.


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